Brand activation to promote Australian airline Qantas. A campaign to entice travel agents to recommend Qantas over other airlines for holidays down-under!
An advertising campaign was created based on a ‘Spirit of Australia’ theme. Magazines and online ads in travel-based media throughout the UK activated a Qantas ‘challenge’ on a National level. Events and competitions culminated in a chartered flight to Australia for winners. I worked with the design team to create, design and produce branding for all areas of the campaign.
Creative Concepts, Graphic Design, Large Format Artwork, Vehicle Wrapping Artwork.
This work was produced while working for Qudos Design.
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